The F Factor Food Tour


Flamboyant Adelaide food only locals know about

$119 Adult | $94 Child (ages 5-15)
Photo Friendly 2 hours Tues-Sat 11am

Adelaide's fun foods

If you’re a huge foodie, or want a different look into Adelaide culture, this food history tour is for you!

What is fritz? A frog cake? Find out as you join us for our two-hour Adelaide food tour around the city centre, where you will discover the local meats and sweets of South Australia. As we detail the history of these locally made products, you’ll taste the city’s best chocolate, nuts, and iced coffee, plus oddities we grow up eating in Adelaide: a frog cake and some fritz. Finally, lunch will be provided from within the market at a popular bakery (a meat pie/pasty etc of your choice). You’ll take away a surprise dessert plus extra goodies to continue your Adelaide food journey.

This is a fun, unique Adelaide tour about the city’s love for quirky food. Tours are taken by a born-and-raised local Adelaide foodie as your guide, with a small group maximum of 10 people (average four). Walk away with a different look to Adelaide past the tags of Radelaide or the City of Churches, and be sure to bring a shopping bag as you’ll have time to make purchases at our stops.

SCHOOL GROUPS: we run this tour for students with a shortened 1.5 hour itinerary. Contact us for more information.


Tues-Sat 11am

Meeting Point

Haigh's Chocolates, Adelaide Arcade (Grenfell St address)


*Not suitable for gluten free or vegan requirements. One pork product and one beef product included. 

*Suitable for vegetarians – please confirm and choose your lunch option when booking.

*Bookings are essential and close 24 hours prior to the event.

*This tour runs with a minimum of two people. If you are a solo traveller, please contact us so we can place you into an appropriate tour.

*This tour is recommended for children aged 10 and up; for child bookings, iced coffee will be substituted for a flavoured milk or juice unless requested otherwise.

*Wednesday is an optional trading day at the Central Market. This tour is not affected, but please keep in mind not all stalls are open to explore afterwards on this day of the week.


A glimpse of what's included

Haigh's Chocolates
Sample what we know to be Australia’s finest chocolate, and learn about the rise of the Haigh family to confectionery prominence. Rich in history and flavour, Haigh’s is adored for good reason
Balfours Cafe
Learn about local love for footy pies and frog cakes, and understand Adelaide’s friendly rivalries for bakery supremacy. It’s all about meats and sweets with Balfours, and it’s too easy to go back for extras later
Adelaide Central Market
Discover where you can find fritz as you get introduced to the sights and smells of Adelaide’s food mecca. The market is high on every visitor’s Adelaide to-do list, so make sure to continue exploring after your food tour is complete

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